The easiest way to get anybody to use your software is to pack it into their brand new PCs. While most of us hate the software pre-packaged trial software that comes bundled with a new PC, there’s no doubt that its an easy way to get the software out to the general public. Google seems to have realized this, and has announced its first partnership to bundle its Chrome browser with new PCs.The partnership lies with Sony and the deal apparently went into effect this summer. Computers with the browser pre-installed are still forthcoming, though we have no idea what models will ship with it. All we know right now is that Google has partnered with Sony to bring Chrome to some of its computers and that Google is looking into making more deals with other hardware manufacturers.
Chrome is certainly fighting an uphill battle against Internet Explorer, Firefox, and even Safari as it sits in fourth place behind them all. Getting the browser put onto more machines could certainly help that. Chrome at first glance is possibly the easiest browser to figure out - it just doesn’t hold the presence of the top three. While pairing with one of the less popular computer manufacturers might not be the biggest leap in exposure, it’s at least a step forward. Perhaps if that next deal is with one of the bigger manufacturers, perhaps the increasingly popular Acer, Chrome could possibly overtake Safari in overall usage. For now, any support for my personal favorite browser is always a good thing.
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